Web Standards - PAGE 5
Better search engine rankings
By keeping content separate from presentation, search engines find it easier to understand your site.
A competitive edge
Now you know the benefits of standards based design, make sure you never choose a web designer that does not design based on web standards. If you do, or if you already have a website that does not adhere to web standards, you are faced with two choices; either keep your existing site which makes your company look unprofessional or find a credible web designer to make a REAL website for you. For more information on web standards and their benefits, visit the W3C website. The W3C is the Internet governing body and their site provides a great deal of useful information.
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